What we do
Press Prep helps communications professionals walk into any media interview ready. Give us the details of an upcoming interview — the outlet, the reporter, the topic, and any background documents — and Press Prep produces a reporter brief, the questions you’re most likely to face, sharp talking points aligned to your key messages, realistic practice rounds with an AI interviewer, and a debrief after the interview is over.
The goal is simple: replace the frantic hour before an interview with a calm, repeatable process that scales from a single spokesperson to an entire comms team.
Who it’s for
Press Prep is built for the people who own the message: in-house corporate communications teams, PR and public affairs agencies, crisis-response leads, and executives who go on the record. Whether it’s a friendly trade-press interview or a hostile broadcast hit, Press Prep gives you a structured way to prepare.
How it works
- Tell us about the interview. Add the outlet, format, reporter, and topic — or simply forward the reporter’s email and we’ll pull the details out.
- Get your prep brief. Reporter intelligence, likely questions, and talking points tailored to your messages and the documents you upload.
- Practice out loud. Run realistic mock interviews with an AI reporter and get scored, specific feedback on your answers.
- Debrief afterward. Capture how it went and what to sharpen for next time.
Who we are
Press Prep is built and operated by PressPrep.ai LLC. We come from communications, journalism, and software — and we built the tool we wished we’d had before going on the record.
Get in touch
Questions, feedback, or press inquiries? Reach us at [email protected], or visit our contact page.